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On June 30, 2021, the NCAA ruled that its student-athletes could start earning money for the use of their name, image and likeness, opening the door for players to be paid through sponsorship ...
An estimated $1.67 billion was spent in 2024 on student-athletes, according to a report from Opendorse, an NIL tech company. Nearly all of that was for men's sports, including $1.1 billion spent ...
A settlement being discussed in an antitrust lawsuit against the NCAA and major college conferences could cost billions and pave the way for a compensation model for college athletes.. An ...
A common refrain exists in most discussions regarding the potential right for NCAA college athletes to be paid for their services: the argument that college are already paid by virtue of their receipt of in-kind benefits including room and board, daily meals, and a full athletic scholarship. According to these commentators, college athletes do ...
The probability of college athletes becoming employees has gripped much of college athletics in fear. Some lawmakers plan to address the concept in a congressional bill.
Heisman Trophy winner Reggie Bush sues USC, the Pac-12 and the NCAA over name, image and likeness compensation he alleges he lost while in college and after he left.
“There’s no one to put the brakes on them,” says Joel Maxcy, a Drexel University economist who studies college sports. “There’s no one to say, ‘No, this is not a sound investment.’” A Hail Mary. Georgia State, a commuter college located in a largely vacant stretch of downtown Atlanta, had long resisted a move into big-time ...
Some states are passing legislation to allow college athletes to be paid; Erika Katz and Chris Valletta weigh in.