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Direct mail is a letter, card, catalog, or sample sent through post, email, fax, or courier. This communication is most effective when the recipient has shown interest in or has previously purchased from the organization. Advantages of direct mail are personalization, careful targeting, creativity and flexibility.
A newsletter is a printed or electronic report containing news concerning the activities of a business or an organization that is sent to its members, customers, employees or other subscribers.
Philadelphia (/ f ɪ l ə ˈ d ɛ l f i. ə / ⓘ fill-ə-DEL-fee-ə), colloquially referred to as Philly, is the most populous city in the U.S. state of Pennsylvania [11] and the sixth-most populous city in the United States, with a population of 1,603,797 in the 2020 census.