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The probiotic supplement market has grown exponentially in the past decade and sales are expected to reach $65 billion in 2024. That’s why we’ve reviewed the top probiotics in 2023.
Innovation in probiotic products in 2015 was mainly from supplements, which produced US$4 billion and was projected to grow 37% globally by 2020. [45] Consumption of yogurt products in China has increased by 20% per year since 2014.
They are used in many dietary probiotic supplements. Theralac contains the strains Bifidobacterium lactis BI-07 and Bifidobacterium lactis BL-34 [ 5 ] (also called BI-04) in its probiotic capsule. Bifidobacterium animalis lactis HN019 (DR10) is a strain from Fonterra licensed to DuPont, which markets it as HOWARU Bifido.
These gut-friendly foods taste great, too. For premium support please call: 800-290-4726 more ways to reach us
Activia is a more than 2 billion-dollar brand which owes its success to the health benefit claim. [21] In 2011, Activia was the largest global fresh dairy brand in the world (Nielsen data). The probiotic yogurt market is valued at €4 billion. [23] Activia is present in more than 70 countries and is one of the major brands of the Danone Group. [9]
The company was publicly traded until 2010, when the Carlyle Group acquired it for $3.8 billion. [ 7 ] As of 2015, the company reported total sales of $3 billion, with $1.9 billion Consumer Products Group, $891 million Holland & Barrett International and $247 million Direct-to-Consumer. [ 8 ]
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