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In a recent earnings call, McDonald's CEO Chris Kempczinski, said customers who made $45,000 or less have recently spent much less, finding that "eating at home has become more affordable."
Some lower-income Americans are rejecting McDonald’s and opting to cook at home instead, the fast food chain’s chief financial officer said at an investor conference on Wednesday.
McDonald's (MCD) may have let its menu prices inch too high. The world's largest restaurant chain delivered bad news to investors on Thursday. For the first time since 2003 the burger-flipping ...
On 1 November 2009, all three of the McDonald's in Iceland closed, primarily due to the chain's high cost of importing most of the chain's meat and vegetables, by McDonald's demands and standards, from the Eurozone. At the time, a Big Mac in Iceland cost 650 krona ($5.29), and the 20% price increase that would have been needed to stay in ...
Now, McDonald’s is trying to win back poorer customers while appealing to more affluent customers who want something new. To do that, it’s doubling down on its $5 value meal promotion while ...
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For the first time in about 30 years, McDonald’s is increasing its royalty fee for franchise operators opening new restaurants in the US and Canada.
The video shows a receipt from a McDonald’s in Post Falls, Idaho, where Olive purchased a Smoky Double Quarter Pounder BLT, a large fries and a large Sprite for $16.10 after tax.