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On 1 August 2011, 'Price-Drop TV' rebranded as 'Price Drop' dropping the 'TV' and '-' from the channel's name. Along with the new name, new buying graphics were introduced on all three Bid Shopping channels and new idents compromising of different 3D products flying around the new logo designs were shown.
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On 10 May, the on-screen graphics were changed so that products are now sold in pounds and pence, as opposed to just pounds, a change previously incorporated into Price-Drop TV. In August, a new graphic was introduced, showing Bid TV's website address and a falling arrow. This was shown as soon as the assistant has shown what is coming up next ...
Price Drop (formerly known as Price-Drop.TV until 21 January 2005 and as Price-Drop TV until 1 August 2011) was a television shopping channel that focuses on falling price auctions. Price Drop's channel format was the first of its type in the UK, using a falling price dynamic.
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On 28 August 2006 Britain's biggest digital cable outlet NTL made the decision to drop the iBuy channel from its platform. Prior to termination, iBuy complained to UK regulators that NTL, which owns competitor sit-up Limited, owner of channels bid TV, price-drop TV and speed auction TV, was abusing its dominant position in the cable market.
Simon served as a permanent auctioneer on bid tv, a shopping channel owned by Bid Shopping (formerly known as 'Sit Up Ltd.') from 2000 until April 2014 when the holding company for Bid TV and Price Drop TV went into liquidation making all 229 employees redundant with immediate effect. In November 2011, bid.tv launched a "Peter Simon Limited ...