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According to Agar, culture is a construction, a translation between source languaculture and target languaculture. Like a translation, it makes no sense to talk about the culture of X without saying the culture of X for Y, taking into account the standpoint from which it is observed. For this reason, culture is relational.
Cultural Linguistics is a related branch of linguistics that explores the relationship between language and cultural conceptualisations. [4] Cultural Linguistics draws on and expands the theoretical and analytical advancements in cognitive science (including complexity science and distributed cognition) and anthropology.
Ethnolinguistics: Analyzing the relationship between culture, thought, and language. Sociolinguistics : Analyzing the social functions of language and the social, political, and economic relationships among and between members of speech communities.
As a discipline, cultural analysis is based on using qualitative research methods of the arts, humanities, social sciences, in particular ethnography and anthropology, to collect data on cultural phenomena and to interpret cultural representations and practices; in an effort to gain new knowledge or understanding through analysis of that data and cultural processes.
Local cultural patterns and norms must be understood to analyze and interpret the appropriateness of speech act within specific communities. Thus, "the statement that talk is not anywhere valued equally in all social contexts suggests a research strategy for discovering and describing cultural or subcultural differences in the value of speaking.
Cultural analytics refers to the use of computational, visualization, and big data methods for the exploration of contemporary and historical cultures. While digital humanities research has focused on text data, cultural analytics has a particular focus on massive cultural data sets of visual material – both digitized visual artifacts and contemporary visual and interactive media.
Linguistic anthropology is the interdisciplinary study of how language influences social life. It is a branch of anthropology that originated from the endeavor to document endangered languages and has grown over the past century to encompass most aspects of language structure and use.
The objective of cultural studies is to understand culture in all its complex forms, and analyzing the social and political context in which culture manifests itself. Cultural study is a site of both study/analysis and political criticism .