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Fruits (stylized as FRUiTS) was a Japanese monthly street fashion magazine founded in 1997 by photographer Shoichi Aoki.Though Fruits covered styles found throughout Tokyo, it is associated most closely with the fashion subcultures found in Tokyo's Harajuku district.
Shoichi Aoki (青木 正一, Aoki Shōichi, born 1955) is a former computer programmer, now Japanese photographer, and creator of the magazines STREET, TUNE, and FRUiTS. He also subsequently created the Fruits and Fresh Fruits (collections of Japanese street fashion) photo books as a way of offering his photos to the foreign market.
Japanese street fashion refers to a number of styles of contemporary modern clothing in Japan.Created from a mix of both local and foreign fashion brands, Japanese street fashions tend to have their own distinctive style, with some considered to be extreme and imaginative, with similarities to the haute couture styles seen on European catwalks.
Tokyo Fashion Week concluded perhaps its most successful edition since the Covid-19 pandemic, with more international guests and buyers returning to Japan’s capital for the Fall-Winter 2024 edition.
Tokyo Fashion Week is particularly known as the world's leading showcase for avant-garde and experimental fashion, as well as Tokyo streetwear. [8] [9] [10] It is the largest fashion week in Asia. [4] Since 2019, Rakuten, Japanese technology conglomerate, has been the title sponsor branding the event as the Rakuten Fashion Week Tokyo. [6]
At Telas & Mico, Kensuke Kubota – who trained at London’s Zuma before moving back to Japan – serves Italian-style bruschetta topped with mentaiko, a spicy cod roe that is Fukuoka’s most ...
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One possible explanation is that the introduction of fast fashion from retailers H&M and Forever 21 caused a reduction in the consumption of street fashion. [47] [16] FRUiTS ceased publication while the Gothic & Lolita Bible was put on hiatus in 2017. [47] [48] As of May 2023, FRUiTS has been brought back as an ePublication with an English ...