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"Drink responsibly" messaging began in the 1970s, [60] and is still widely used by the alcohol industry. [61] [60] [62] It is almost never used by anyone else. [63] It has been shown to be ineffective to counterproductive; for instance, adolescents become less opposed to drunkenness when exposed to "please drink responsibly" messages. [61]
In 2025, the Surgeon General of the United States Vice Admiral Vivek Murthy called for updates to alcohol warning labels on alcoholic beverages, with the advisory noting “Alcohol is a well-established, preventable cause of cancer responsible for about 100,000 cases of cancer and 20,000 cancer deaths annually in the United States.” [22] The ...
A public service announcement about drinking responsibly starring Justin Timberlake has resurfaced following the pop star’s arrest for a DWI in the Hamptons.. A clip from the 2001 Budweiser ...
"Get Your Sexy Back" (GYSB) is a youth-led anti-binge drinking initiative that aims to promote responsible drinking behaviour, by raising the social currency of moderation. The first such initiative in Singapore, the programme was launched in December 2007 and spearheaded by Asia Pacific Breweries (APBS), an Asian Brewery listed on the ...
At the end of the advertisement, the Most Interesting Man, usually shown sitting in a night club or other social setting surrounded by several beautiful young women, says, "I don't always drink beer. But when I do, I prefer Dos Equis." Each commercial ends with him stating the signature sign-off: "Stay thirsty, my friends." [10]
Foundation for Advancing Alcohol Responsibility (Responsibility.org [1]), formerly known as the Century Council, is an American not-for-profit organization founded in 1991 and funded by a group of distillers that aims to fight to eliminate drunk driving and underage drinking and promotes responsible decision-making regarding alcohol use.
“It is possible for the body to become dehydrated during circadian rhythm fasting if you don’t consume enough hydrating foods or drink enough fluid daily,” says Callins.
The International Alliance for Responsible Drinking (IARD), [1] headquartered in Washington D.C., is a not-for-profit organization dedicated to reducing harmful drinking and promoting understanding of responsible drinking. It is supported by the world’s leading beer, wine, and spirits producers.