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The post Example of an Effective Financial Advisor Marketing Plan appeared first on SmartReads by SmartAsset. Whether you have a new advisory firm or an established one, you need a marketing plan. ...
The best advisor marketing strategies combine proven old-school techniques with the latest tech innovations. The post The Ultimate Guide to Advisor Marketing appeared first on SmartReads by ...
Like most client-facing businesses, financial advisory firms tend to have a strong focus on marketing. Those promotional strategies often serve to both engage current clients and expand their ...
World Financial Group offices in Johns Creek, Georgia. World Financial Group (WFG) is a multi-level marketing [4] financial and insurance services company based in Johns Creek, Georgia, a suburb of Atlanta, which sells investment, insurance, and various other financial products through a network of distributors in the United States, Canada, and Puerto Rico.
The plan can either be from an actual client with whom the advisor is working, or it can be a plan produced from a sample set of facts and situations developed by NAPFA to test a candidate's knowledge. The plan must contain numerous specific elements that are common needs of many individuals and families.
The marketing plan also helps layout the necessary budget and resources needed to achieve the goals stated in the marketing plan. It is able to show what the company is intended to accomplish within the budget and also makes it possible for company executives to assess potential return on the investment of marketing dollars.