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3M test marketed the product as a "Press 'n Peel" in stores in four cities in 1977, but results were disappointing. [18] [19] A year later, 3M launched a massive marketing campaign known as the Boise Blitz. [1] This campaign involved renaming the product to "Post-it Note" and giving out free samples to offices in Boise, Idaho.
Alan Amron (born November 20, 1948) is an American inventor who holds 40 [1] [2] United States patents. Amron invented the Photo Wallet and Battery operated water guns.. He has claimed to be the inventor of the Post-it note Sticky notes, for which he sued 3M in 1997 and agreed to a confidential settlement.
In 1981, 3M named Post-it Notes its Outstanding New Product. In 1980 and 1981, the Post-it Note team received 3M's Golden Step Award, given to teams who create major new products that are significantly profitable. 3M named Fry a corporate researcher in 1986. He is also a member of 3M's Carlton Society and Circle of Technical Excellence.
According to Dr. Geoff Nicholson, former Vice President of Technical Operations at 3M, Post-Its are yellow because that was the only color of paper available when 3M began crafting their prototype.
Post-It Maker 3M Q3 Earnings: Sales Growth Slows, Margins Expand, Raises Annual Profit Outlook. 3M Company (NYSE: ... Adjusted free cash flow was $1.5 billion in the quarter. MMM returned $1.1 ...
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3M launched "Press 'n Peel" a sticky bookmark page holder in stores in four cities in 1977, but the results were disappointing. [36] [37] A year later 3M instead issued free samples of it as a sticky note directly to consumers in Boise, Idaho, with 95% of those who tried them indicating they would buy the product. [36]
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