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  2. Services marketing - Wikipedia

    en.wikipedia.org/wiki/Services_marketing

    Services marketing is a specialized branch of marketing which emerged as a separate field of study in the early 1980s, following the recognition that the unique characteristics of services required different strategies compared with the marketing of physical goods. Services marketing typically refers to both business to consumer (B2C) and ...

  3. Category:Services marketing - Wikipedia

    en.wikipedia.org/wiki/Category:Services_marketing

    This page was last edited on 19 January 2021, at 01:25 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may apply.

  4. Market research - Wikipedia

    en.wikipedia.org/wiki/Market_research

    Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [1] It is an important component of business strategy [2] and a major factor in maintaining competitiveness.

  5. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Consumer-to-business marketing or C2B marketing is a business model where the end consumers create products and services which are consumed by businesses and organizations. It is diametrically opposed to the popular concept of B2C or Business- to- Consumer where the companies make goods and services available to the end consumers.

  6. Distribution (marketing) - Wikipedia

    en.wikipedia.org/wiki/Distribution_(marketing)

    Before designing a distribution system, the supplier needs to determine what distribution channel to achieve in broad terms. The approach to distributing products or services depends on a number of factors including the type of product, especially perishability; the market served; the geographic scope of operations and the firm's overall mission and vision.

  7. Target market - Wikipedia

    en.wikipedia.org/wiki/Target_market

    Overall, niche marketing is a great marketing strategy for firms, mainly small and medium-sized firms, as it is a specific and straightforward marketing approach. Once a firm's niche is identified, a team or marketers can then apply relevant marketing to satisfy that niche's wants and demands.

  8. Category:Marketing companies - Wikipedia

    en.wikipedia.org/wiki/Category:Marketing_companies

    Bahasa Indonesia; Italiano ... Pages in category "Marketing companies" The following 19 pages are in this category, out of 19 total. This list may not reflect recent ...

  9. Category:Service industries - Wikipedia

    en.wikipedia.org/wiki/Category:Service_industries

    Such services include accounting, tradesmanship (like mechanic or plumber services), computer services, restaurants, tourism, etc. Hence, a service Industry is one where no goods are produced whereas primary industries are those that extract minerals, oil etc. from the ground and secondary industries are those that manufacture products ...