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In the week ending April 8, 2023, Bud Light had reportedly experienced an 11% drop in sales, and a 21% drop in the week ending April 15, 2023. [10] As of May 1, 2023, Bud Light "off-premise sales" had dropped 26% since the start of the boycott. [10]
Conservative politicians and celebrities boycotted the brand after partnering with the trans TikTok star
Anheuser-Busch InBev has put two marketing executives on leave amid conservative backlash over Bud Light's partnership with transgender influencer Dylan Mulvaney. Here's what you need to know.
Dylan Mulvaney has accused Bud Light of failing to support her amid the transphobic backlash she’s faced since partnering with the brand.. On Thursday, the transgender influencer, 26, shared a ...
Dylan Mulvaney broke her silence amid the Bud Light controversy — and blasted the beer brand in the process.. The 26-year-old social media personality, who is transgender, appeared in an April ...
The CEO of Anheuser-Busch InBev, the parent company of Bud Light, said the beer should be about bringing people together after it faced months of backlash following its brief partnership with ...
Dylan Mulvaney is addressing the online hate she received following a brand deal with Bud Light that prompted backlash from conservatives. After a several-week break from social media, the ...
Transgender TikToker Dylan Mulvaney said Bud Light failed to stand by her after their branded content partnership was met with massive right-wing backlash.