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Lego Ideas (formerly known as Lego Cuusoo and stylized in start case) is a website run by Chaordix and The Lego Group, which allows users to submit ideas for Lego products to be turned into potential sets available commercially, with the original designer receiving 1% of the royalties. [2]
Lego Architecture (stylized as LEGO Architecture) is a Lego theme that aims to "celebrate the past, present and future of architecture through the Lego Brick". [2] The brand includes a series of Lego sets designed by "Architectural Artist" Adam Reed Tucker, and each contain the pieces and instructions to build a model of a famous architectural building or city skyline in micro-scale.
The authors attribute the company's rescue to the efforts of new CEO, Jørgen Vig Knudstorp, who cut costs (by, among others, reducing the number of bricks produced), engaged with the Lego fandom community, and refocused the company's efforts on its core business (design and marketing of interlocking plastic bricks) rather than side activities ...
Lego Modular Buildings (stylized as LEGO Modular Buildings) is a series of Lego building toy sets introduced in 2007, with new sets usually being released annually. Created in response to feedback and suggestions from the Adult Fans of Lego bricks (AFOL) and Teen Fans of Lego (TFOL) communities, the sets in this series are generally intended for more advanced builders.
A Lego theme is a product line of Lego construction toys produced by The Lego Group based on a central concept. Before 1978, Lego produced several construction sets with common themes, but they were not necessarily branded as part of a single series or theme.
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A promotional Lego System set celebrating Bionicle was released in 2023, featuring brick-built versions of the characters of Tahu and Takua, to which the community responded well. [13] Additionally, fans have engaged in several community-based projects, including creating a "Bionicle Day" for August 10 (stylized as "810NICLE Day"), story and ...
The waterfall was designed to symbolise the never-ending flow of Lego bricks, used 2 million bricks to construct, and took about 29 weeks to complete. [16] The zone incorporates several large vats of Lego bricks and features the Lego House Zoo, a 60-minute activity, in which 1st to 3rd grade learners can build animals from Lego bricks.