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Schlesinger Group is a marketing research company specializing in qualitative and quantitative research data collection services, worldwide. It has 15 offices across key research markets in the United States and 10 in United Kingdom , Germany , France and Spain .
It has over 3,300 employees globally, and more than 3,000 customers, including market research and consulting firms, Fortune 500 businesses, and universities. [ 8 ] In December 2017, an SSI office in the New City Commercial Center, Davao City, Philippines was destroyed in the 2017 Davao City mall fire with the loss of 37 employees. 83 SSI ...
Scarborough [1] is a United States–based market research company that measures shopping patterns, media usage across platforms, and lifestyle trends of adults. Specializing in local and national consumer research, Scarborough measures over 100 local markets in the United States. Scarborough is headquartered in New York City.
Focus groups are used in market research to better understand people's reactions to products or services or participants' perceptions of shared experiences. The discussions can be guided or open. In market research, focus groups can explore a group's response to a new product or service.
This is a list of marketing research firms. In the case of research groups or conglomerates the location of the headquarters of the parent entity is given.
Kantar TNS is a global market research and market information group with offices in over 80 countries. Formerly listed on the London Stock Exchange and a constituent of the FTSE 250 Index, the firm was acquired by WPP Group for £1.6 billion in October 2008, when it became part of WPP's Kantar Group.
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