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  2. Chief marketing officer - Wikipedia

    en.wikipedia.org/wiki/Chief_marketing_officer

    A chief marketing officer (CMO), also called a chief brand officer (CBO), [1] [2] is a C-suite corporate executive responsible for managing marketing activities in an organization. The CMO leads brand management , marketing communications (including advertising , promotions and public relations ), market research , product marketing ...

  3. List of corporate titles - Wikipedia

    en.wikipedia.org/wiki/List_of_corporate_titles

    Corporate titles or business titles are given to company and organization officials to show what job function, and seniority, a person has within an organisation. [1] The most senior roles, marked by signing authority, are often referred to as "C-level", "C-suite" or "CxO" positions because many of them start with the word "chief". [2]

  4. Marketing management - Wikipedia

    en.wikipedia.org/wiki/Marketing_management

    Marketing managers are often responsible for influencing the level, timing, and composition of customer demand. In part, this is because the role of a marketing manager (or sometimes called managing marketer in small- and medium-sized enterprises) can vary significantly based on a business's size, corporate culture, and industry context. For ...

  5. International Standard Classification of Occupations - Wikipedia

    en.wikipedia.org/wiki/International_Standard...

    a tool for organizing jobs into a clearly defined set of groups according to the tasks and duties undertaken in the job. It is intended for use in statistical applications and in a variety of client oriented applications.

  6. Corporate title - Wikipedia

    en.wikipedia.org/wiki/Corporate_title

    There are considerable variations in the composition and responsibilities of corporate titles. Within the corporate office or corporate center of a corporation, some corporations have a chairman and chief executive officer (CEO) as the top-ranking executive, while the number two is the president and chief operating officer (COO); other corporations have a president and CEO but no official deputy.

  7. Fortune 500 companies are eliminating chief marketing officer ...

    www.aol.com/finance/fortune-500-companies...

    Chief marketing officer exits came fast and furious last month.First, there was United Parcel Service, which said in early December that it was eliminating the CMO role.One week later, arts and ...

  8. List of professional designations in the United States

    en.wikipedia.org/wiki/List_of_professional...

    Obtaining a certificate is voluntary in some fields, but in others, certification from a government-accredited agency may be legally required to perform certain jobs or tasks. Organizations in the United States involved in setting standards for certification include the American National Standards Institute (ANSI) and the Institute for ...

  9. Business-education partnerships - Wikipedia

    en.wikipedia.org/wiki/Business-education...

    Business-education partnerships serve business and industry by providing activities such as in-service training to employees, use of facilities, student directed projects, software development or marketing research. They also serve to strengthen instruction in academic skills and to enrich the educational process through the talents and ideas ...