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A chatbot is a software application or web interface that is designed to mimic human conversation through text or voice interactions. [1] [2] [3] Modern chatbots are typically online and use generative artificial intelligence systems that are capable of maintaining a conversation with a user in natural language and simulating the way a human would behave as a conversational partner.
A chatbot (originally chatterbot) [1] is a software application or web interface designed to have textual or spoken conversations. [2] [3] [4] Modern chatbots are typically online and use generative artificial intelligence systems that are capable of maintaining a conversation with a user in natural language and simulating the way a human would behave as a conversational partner.
In 2015, the multi-channel serverless bot platform went live. In 2016, Gupshup launched a partnership with FBM, and launched APIs for Slack, Telegram, and introduced their bot platform and bot builder tools. [7] In 2017, the company was one of the earliest global partners of WhatsApp. Gupshup also created the Interbot framework and built ...
WhatsApp (officially WhatsApp Messenger) is an American instant messaging (IM) and voice-over-IP (VoIP) service owned by technology conglomerate Meta. [14] It allows users to send text, voice messages and video messages, [15] make voice and video calls, and share images, documents, user locations, and other content.
Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.
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