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The concept of customer relationship management started in the early 1970s, when customer satisfaction was evaluated using annual surveys or by front-line asking. [6] At that time, businesses had to rely on standalone mainframe systems to automate sales, but the extent of technology allowed them to categorize customers in spreadsheets and lists.
Embedded customer relationship management software is built-in to an ERP software and can usually not be used as stand-alone CRM software like Salesforce.com. It has the following characteristics: functionalities in marketing, sales and service are integral part of the order-to-cash process within an ERP solution
Pivotal CRM / Aptean CRM Aptean 6.6 January 2019 Proprietary.NET yes Windows MS SQL, Oracle 1996 Really Simple Systems / Spotler CRM Really Simple Systems 2016 2006 SaaS: VBScript, JavaScript, ASP yes Cloud Computing: MySQL: 2006 SageCRM: Sage Group: Sage CRM 2019 R1 February 2019 Proprietary or SaaS: ASP.NET, ASP yes Windows MS SQL, ORACLE ...
SAP CRM (Customer Relationship Management) (legacy product) SAP ERP (Enterprise resource planning) (legacy product, see S/4HANA) SAP PLM (Product Lifecycle Management) (legacy product) SAP SCM (Supply Chain Management) (legacy product) SAP SRM (Supplier Relationship Management) (legacy product)
An ERP and CRM for the Small and Medium-sized Enterprise (SME) in distribution, retail, service and manufacturing. Acquired by Consona Corporation in June 2010: United States: 2010 (3.3.0) Dolibarr: JavaScript, PHP, MySQL or PostgreSQL: GPLv3: Web application (LAMP-based system) to manage small and medium entities Worldwide: 2021-09 (14.0.2) [1 ...
The SAP CRM applications were initially integrated on-premises customer relationship management software manufactured by SAP SE which targeted business software requirements for marketing, sales and service for midsize and large organizations in all industries and sectors. The first SAP CRM release 2.0 has been made generally available in ...
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