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  2. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    Social network advertising, also known as social media targeting, is a group of terms used to describe forms of online advertising and digital marketing that focus on social networking services. A significant aspect of this type of advertising is that advertisers can take advantage of users' demographic information , psychographics , and other ...

  3. State-sponsored Internet propaganda - Wikipedia

    en.wikipedia.org/wiki/State-sponsored_Internet...

    State-sponsored Internet propaganda is Internet manipulation and propaganda that is sponsored by a state.States have used the Internet, particularly social media to influence elections, sow distrust in institutions, spread rumors, spread disinformation, typically using bots to create and spread contact.

  4. Social advertising (social relationships) - Wikipedia

    en.wikipedia.org/wiki/Social_advertising_(social...

    Social advertising is advertising that relies on social information or networks in generating, targeting, and delivering marketing communications. [1] [2] [3] Many current examples of social advertising use a particular Internet service to collect social information, establish and maintain relationships with consumers, and for delivering communications.

  5. Viral marketing - Wikipedia

    en.wikipedia.org/wiki/Viral_marketing

    Viral marketing is a business strategy that uses existing social networks to promote a product mainly on various social media platforms. Its name refers to how consumers spread information about a product with other people, much in the same way that a virus spreads from one person to another. [ 1 ]

  6. Top 5 highest paid social media influencers - AOL

    www.aol.com/news/top-5-highest-paid-social...

    These are the five highest-paid social media influencers in the world, according to Hopper's 2019 "Instagram Rich List."

  7. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

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