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Iconic memory is the visual sensory memory register pertaining to the visual domain and a fast-decaying store of visual information. It is a component of the visual memory system which also includes visual short-term memory [ 1 ] (VSTM) and long-term memory (LTM).
Sperling called this iconic memory. This was exemplified through Sperling's Iconic Memory Test, which involves having a grid of letters being flashed for 1/20 of a second. If individuals were prompted to recall a particular row immediately after the grid was shown, opposed to being asked to recall the entire grid, participants experienced ...
Iconic memory is the visual part of the sensory memory system. Iconic memory is responsible for visual priming , because it works very quickly and unconsciously . Iconic memory decays very quickly, but contains a very vivid image of the surrounding stimuli.
The introduction of stimuli which were hard to verbalize, and unlikely to be held in long-term memory, revolutionized the study of VSTM in the early 1970s. [6] [7] [8] The basic experimental technique used required observers to indicate whether two matrices, [7] [8] or figures, [6] separated by a short temporal interval, were the same.
The implicit association test is a testing method designed by Anthony Greenwald, Debbie McGhee and Jordan Schwartz, and was first introduced in 1998. [2] The IAT measures the associative strength between categories (e.g. Bug, Flower) and attributes (e.g. Bad, Good) by having participants rapidly classify stimuli that represent the categories and attributes of interest on a computer. [3]
Memory is a complex system that relies on interactions between many distinct parts of the brain. In order to fully understand memory, researchers must cumulate evidence from human, animal, and developmental research in order to make broad theories about how memory works. Intraspecies comparisons are key.
Throughout its history, this test has been revised multiple times since its creation, starting with the WAIS in 1955, to the WAIS-R in 1981, to the WAIS-III in 1996, and most recently the WAIS-IV in 2008. This test helps assess the level of the individuals verbal comprehension, perceptual reasoning, working memory, and processing speed. [11]
As with iconic memory, echoic memory only holds superficial aspects of sound (e.g. pitch, tempo, or rhythm) and it has a nearly limitless capacity. [16] Echoic memory is generally cited as having a duration of between 1.5 and 5 seconds depending on context [16] [17] [18] but has been shown to last up to 20 seconds in the absence of competing ...