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An industry executive points out that girls have entered the "tween" phase by the time they are 8 years old and want non-traditional toys, whereas boys have been maintaining an interest in traditional toys until they are 12 years old, meaning the traditional toy industry holds onto their boy customers for 50% longer than their girl customers.
Articles related to girls' toys and games, toys and games specifically targeted at girls by the toy industry. They may be traditionally associated either exclusively or primarily with girls by adults and used by girls as an expression of identity.
The Real Littles series of Shopkins (Seasons/Series 12-14) gained popularity on social media platforms, such as TikTok and YouTube Shorts, with some unboxing videos of them gaining millions of views, alongside a similar toy brand, 5 Surprise Mini Brands, by Zuru.
Ages: 3+. After polling our on-staff parents, the choice is clear — the Toniebox is the hottest toy of 2024. It's a colorful audio player that plays stories once a character, or Tonie, is placed ...
From toys to bedding, we've rounded up 15 sales going on this weekend that you'll probably want to know about. Ninja. Ninja CREAMi, Ice Cream Maker. $149 $199 Save $50. ... Ages: 12 months+.
The Fisher Price Little People logo used beginning in mid-2007. From left to right: Eddie, Sonya Lee, Michael. Little People is a toy brand for children ages 6–36 months and to ages 3 and up, originally produced by Fisher-Price, Inc. in the 1960s as the Play Family People.