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BrickLink was founded by Dan Jezek, who had made it after other online sellers were impressed by the website he made for his own Lego store. Originally named BrickBay, the site started operation on June 19, 2000. After online retailer eBay challenged the use of "Bay" in the name, it was renamed BrickLink in 2002. [2]
Lego Design byME (previously known as Lego Factory since the 2005 launch and stylized as LEGO Design byME) was a service connected with the construction toy Lego. Using this service, people could design their own Lego models using Lego Digital Designer , then upload them to the Lego website, design their own box design, and order them for ...
Since 2008, LEGO has had a program titled “LEGO Ideas” where netizens can pitch sets, which, if they get enough votes, end up being made into real sets, with the idea creator getting a 1% royalty.
Lego Media also operated a motion picture division, which produced the BBC children's series Little Robots for Cosgrove Hall Films. [47] In 2003, this division was rebranded to Create TV and Film Limited and became independent from the Lego Group under Lego's majority owner Kirkbi A/S, which allowed Create TV and Film to branch onto other projects.
Lego Ideas (formerly known as Lego Cuusoo and stylized in start case) is a website run by Chaordix and The Lego Group, which allows users to submit ideas for Lego products to be turned into potential sets available commercially, with the original designer receiving 1% of the royalties. [2]
On June 16, 2015, European Court of Justice upheld Lego's figure trademark. [13] Lego had in 2009 filed its copyright claims into a U.S. Customs database that led to the seizure of Best-Lock shipments coming in from Asia. In October 2011, Lego filed in US District Court in Hartford filed against Best-Lock over the mini-figure trademark. [6] [14]
Lego Homemaker (stylized as LEGO Homemaker) was a product range of the LEGO construction toy designed to appeal primarily to girls. Introduced in 1971, the theme centered on domestic and suburban life-based settings. Sets marketed under this theme were released until 1982. During the lifetime of the theme, 32 sets were issued for sale.
BrickFest was the first convention for adult fans of LEGO (AFOLs) in the United States. The focus was to have fans bring their creations, often referred to as MOCs (My Own Creations), to display and share with fellow enthusiasts. Like other conventions, it offered workshops, presentations, special events and challenges.