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  2. Call to action (marketing) - Wikipedia

    en.wikipedia.org/wiki/Call_to_action_(marketing)

    Call to action (CTA) is a marketing term for any text designed to prompt an immediate response or encourage an immediate sale. A CTA most often refers to the use of words or phrases that can be incorporated into sales scripts, advertising messages, or web pages, which compel an audience to act in a specific way.

  3. List of typographical symbols and punctuation marks - Wikipedia

    en.wikipedia.org/wiki/List_of_typographical...

    The third gives symbols listed elsewhere in the table that are similar to it in meaning or appearance, or that may be confused with it; The fourth (if present) links to the related article(s) or adds a clarification note.

  4. English grammar - Wikipedia

    en.wikipedia.org/wiki/English_grammar

    The first published English grammar was a Pamphlet for Grammar of 1586, written by William Bullokar with the stated goal of demonstrating that English was just as rule-based as Latin. Bullokar's grammar was faithfully modeled on William Lily's Latin grammar, Rudimenta Grammatices (1534), used in English schools at that time, having been ...

  5. -ing - Wikipedia

    en.wikipedia.org/wiki/-ing

    The -ing form used as a pure noun usually denotes the action encoded by the verb (either in general or in a particular instance), as in the above examples. However it sometimes comes to take on other meanings, such as a physical object or system of objects: building , fencing , piping , etc.

  6. Grammatical aspect - Wikipedia

    en.wikipedia.org/wiki/Grammatical_aspect

    The Indian linguist Yaska (c. 7th century BCE) dealt with grammatical aspect, distinguishing actions that are processes (bhāva), from those where the action is considered as a completed whole (mūrta). This is the key distinction between the imperfective and perfective. Yaska also applied this distinction to a verb versus an action nominal.

  7. Grammar - Wikipedia

    en.wikipedia.org/wiki/Grammar

    The term grammar can also describe the linguistic behaviour of groups of speakers and writers rather than individuals. Differences in scale are important to this meaning: for example, English grammar could describe those rules followed by every one of the language's speakers. [2]

  8. English clause syntax - Wikipedia

    en.wikipedia.org/wiki/English_clause_syntax

    The earliest use of the word clause in Middle English is non-technical and similar to the current everyday meaning of phrase: "A sentence or clause, a brief statement, a short passage, a short text or quotation; in a ~, briefly, in short; (b) a written message or letter; a story; a long passage in an author's source."

  9. Grammatical case - Wikipedia

    en.wikipedia.org/wiki/Grammatical_case

    The Finnish equivalent is sija, whose main meaning is "position" or "place". Similar to Latin, Sanskrit uses the term विभक्ति (vibhakti) [ 10 ] which may be interpreted as the specific or distinct "bendings" or "experiences" of a word, from the verb भुज् (bhuj) [ 11 ] and the prefix वि (vi) , [ 12 ] and names the ...