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Mattersight was founded as the Behavioral Analytics service line within eLoyalty, a call center consulting and technology services firm, by president and CEO Kelly Conway in 2006. [9] [10] [11] In 2011, TeleTech acquired the Integrated Contact Solutions unit of eLoyalty. The behavioral analytics unit launched as Mattersight Corporation.
ZS Associates was founded in 1983 by Andris (Andy) Zoltners, Frederic Esser Nemmers, Distinguished Professor Emeritus of Marketing at the Kellogg School of Management, [11] and Prabhakant (Prabha) Sinha, a former associate professor of marketing at the Kellogg School of Management.
In 2023, Stuart celebrated the 10-year anniversary of its Marketing Analytics program and announced the rechristening of two additional analytics-focused programs, the Master of Science in Sustainability Management and Analytics and Chicago's only part-time Ph.D. program in Management Science and Analytics.
IBM Cognos Analytics with Watson (aka Cognos Analytics, and formerly known as IBM Cognos Business Intelligence) is a web-based integrated business intelligence suite by IBM. It provides a toolset for reporting, analytics, scorecarding, and monitoring of events and metrics. The software consists of several components designed to meet the ...
Business analytics (BA) refers to the skills, technologies, and practices for iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods .
SAS Institute (or SAS, pronounced "sass") is an American multinational developer of analytics and artificial intelligence software based in Cary, North Carolina. SAS develops and markets a suite of analytics software (also called SAS), which helps access, manage, analyze and report on data to aid in decision-making. The company's software is ...
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