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H & M Hennes & Mauritz AB, commonly known by its brand name H&M, is a Swedish multinational fashion retailer headquartered in Stockholm. Known for its fast fashion business model, H&M sells clothing, accessories, and homeware. The company has a significant global presence, operating thousands of stores across 75 geographical markets and ...
The brand is described as "creating contemporary minimalist collections for mid-range prices" [2] for women and men. COS is an abbreviation of “Collection of Style.” The brand advertises a design ethos of pieces made to last beyond the season with a focus on craftsmanship, what of using sustainably sourced materials for its products. [3]
Founded as H. & D. H. Brooks & Co. in Manhattan, US, was rebranded Brooks Brothers after founder Henry's sons took charge of the business. From 1988 to 2001 the business was owned by Marks and Spencers. In 2006 the business opened its first UK shop in Old Broad Street, London. [12] Browns of York: Private company
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The company was started as M and M Sports in 1987 by Mark Ellis and Martin Churchward. [5] Following a buy-out by private equity group ECI Partners in 2004 the company’s identity changed to MandM Direct in order to reflect their move into selling fashion and lifestyle brands. [6]
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