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The DieHard brand is also used on hand tools, power tools, battery chargers, booster cables, power inverters, alkaline batteries, tires, work boots, and the batteries for Craftsman power tools. Battery chargers were initially made by Associated Equipment under the "608" model prefix, and then later Schumacher Electric under the "200" model prefix.
Valucraft, Duralast, and Duralast Gold are AutoZone's private label brands for lead-acid automotive batteries (manufactured primarily by Johnson Controls, but also East Penn, Exide, and other manufacturers). Duralast Platinum is an AGM line of batteries. AutoZone also sells tools under the Duralast brand which carry a lifetime warranty. [36]
On December 23, 2019, Advance Auto Parts announced its purchase of the DieHard battery brand from Sears in a $200 million, all-cash deal. [24] To promote the acquisition and availability of the brand at Advance and Carquest, the company hired Die Hard actor Bruce Willis to be part of a promotional film that was released during the 2020 holiday ...
Electric vehicle sales are booming. The International Energy Agency says more than 10 million EVs were sold worldwide in 2022, and their share of the overall car market rose from 4% in 2020 to 14% ...
A typical 12 V, 40 Ah lead-acid car battery. An automotive battery, or car battery, is a rechargeable battery that is used to start a motor vehicle.. Its main purpose is to provide an electric current to the electric-powered starting motor, which in turn starts the chemically-powered internal combustion engine that actually propels the vehicle.
Their two main battery brands are "CopperTop (Plus)," marketed as longer-lasting, and "Ultra," directed mainly at users of digital devices and devices that need more power. Duracell also makes some lithium batteries [21] and car batteries. [22] Various Procell batteries from the Alkaline & Intense product ranges
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