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Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [1] It is an important component of business strategy [2] and a major factor in maintaining competitiveness.
Illegal, unreported and unregulated fishing activities in Indonesian waters have caused huge losses for Indonesia. Overfishing, overcapacity, threats to the preservation of fish resources, unfavorable fishery business climate, the weakening of the competitiveness of firms and the marginalization of fishermen are the real impact of illegal fishing and destructive fishing activities.
The Ministry of Maritime Affairs and Fisheries (Kementerian Kelautan dan Perikanan, KKP) is a government ministry that organizes marine affairs and fisheries within the Indonesian government. Task and function