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That year, the company adopted the JCPenney style in advertising. [16] and its revenues reached $5 billion (equivalent to $37.6 billion in 2025) for the first time and catalog business made a profit for the first time. [17] JCPenney reached its peak number of stores in 1973, with 2,053 stores, 300 of which were full-line establishments. [17]
Mary Duffy's Big Beauties was the first model agency to work with hundreds of new plus-size clothing lines and advertisers. For two decades, this plus-size category produced the largest per annum percentage increases in ready-to-wear retailing. Max Mara started Marina Rinaldi, one of the first high-end clothing lines, for plus-size women in ...
Formal wear or full dress is the Western dress code category applicable for the most formal occasions, such as weddings, christenings, confirmations, funerals, Easter and Christmas traditions, in addition to certain state dinners, audiences, balls, and horse racing events.
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In western countries, a "formal" or white tie dress code typically means tailcoats for men and full-length evening dresses with opera-length gloves for women. A most formal dress for women are full-length ball or evening gowns with evening gloves. Some white tie functions also request that the women wear long gloves past the elbow.
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