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Roku is thinking local: In the streaming platform’s first local news programming pact, Roku is adding eight NBC local news channels to the Roku Channel — available to stream live for free.
The Roku Channel was launched in September 2017 as a free, ad-supported streaming television service ("FAST"), [1] [13] available to viewers in the U.S. [14] Roku's CEO Anthony Wood stated in the same month that the channel was a "way for content owners to publish their content on Roku without writing an app". [15]
Free advertising-supported streaming television (FAST) is a category of streaming television services which offer traditional linear television programming ("live TV") and studio-produced movies without a paid subscription, funded exclusively by advertising akin to over-the-air or cable TV stations.
Local Now (stylized as "local now") is an American over-the-top internet television service owned by The Weather Group, LLC, a subsidiary of Entertainment Studios. [1] [2] A spinoff of The Weather Channel, Local Now primarily provides a cyclic playlist of weather, news, sports, entertainment and lifestyle segments, incorporating localized content through feeds geared to a user-specified area.
Roku device owners will be turning to the company’s built-in streaming service to watch tons of new movies in the coming days, plus Roku originals like Reno 911! Defunded, coming February 25, as ...
ROKU adds 17 new channels to the Live TV channel guide on its free, ad-supported platform, The Roku Channel to boost user engagement.