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Businessman Harold "Matt" Matson and the husband-and-wife duo of Elliot and Ruth Handler founded Mattel as Mattel Creations in January 1945 in a garage in Los Angeles. [15] [16] The company name chosen is a portmanteau of the surname of Matson and first name of Elliot, with former chairman and CEO Bob Eckert revealing at a 2013 Christmas Day Peninsula Seniors lecture that the founders ...
When Tyco was purchased by Mattel on March 27, 1997, it was the third-largest toy company in the United States. The brand survived into the 2000s and beyond as the Mattel "Tyco R/C" division, while much of the Sesame Street line, Magna Doodle, and the View-Master were transferred to the Fisher-Price division. On February 23, 2019, Terry Flynn ...
Ruth Marianna Handler (née Mosko; November 4, 1916 – April 27, 2002) was an American business magnate and inventor.She is best known for inventing the Barbie doll in 1959 [2] and being co-founder of toy manufacturer Mattel with her husband Elliot, as well as serving as the company's first president from 1945 to 1975.
The history of video game consoles, both home and handheld, began in the 1970s. The first console that played games on a television set was the 1972 Magnavox Odyssey , first conceived by Ralph H. Baer in 1966.
Within the Mattel toy universe, there's Barbie, there's "just Ken" ... On shelves for only six weeks, it became the best-selling Ken doll in Mattel history. Played by Tom Stourton, Earring Magic ...
An icon of the toy aisle is celebrating another milestone. Mattel-owned Barbie — which first debuted on March 9, 1959 — turns 64 today, and the brand has never been stronger, says CEO Ynon Kreiz.
A 1953-55 Lesney-Matchbox Road Roller, one of the first toys to be produced under the Matchbox name. The Matchbox name originated in 1953 as a brand name of the British die-casting company Lesney Products, whose reputation was moulded by [2] John W. "Jack" Odell (1920–2007), [3] Leslie Charles Smith (1918–2005), [4] and Rodney Smith.
Mattel, Inc. 2019 This is the year the "Role Model" line expanded to be even more inclusive, featuring a doll with a prosthetic leg and a doll with a wheelchair.