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Students form teams dedicated to making a specific variety of wine. The Wine Business Management program provides students expertise in the business, retail, marketing and export aspects of the growing wine industry. The facility operates strictly on a non-profit, cost recovery basis with all revenue from sales re-invested into the winery program.
Sonoma State's location in the California Wine Country allows the school to offer courses in viticulture including the Wine Business program. Courses are offered in wine marketing, wine finance and accounting, human resources management, wine business strategies, wine production, operations, and distribution. [44]
The Code promotes sustainable practices which are environmentally sound, economically feasible and socially equitable. It covers virtually every aspect of the wine business including viticulture and grape growing, wine making, purchasing and building and maintaining productive relationships with neighbors and the local communities. [30]
The California Association of Winegrape Growers (CAWG) was established in 1974 as an advocate for California's wine grape growers, providing leadership on research and education programs, public policies, sustainable farming practices and trade policy to enhance the California wine grape growing business and communities. According to their ...
The university is now more involved than ever; the Ste. Michelle Wine Estates WSU Wine Science Center opened its doors on the WSU Tri-Cities campus June 4, 2015. [2] The center features a research and teaching winery, research laboratories, classrooms, conference rooms and a 3,500 bottle wine library; production costs totaling $23 million.
A special form of winemaking cooperative is the Zentralkellereien, a centralized cooperative found in many German wine regions, where local cooperatives rather than individual growers deliver grapes, grape must or wine. Therefore, of the 209 cooperatives existing in Germany in 2008/2009, only 120 actually produced wine on their own premises.