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Un-carrier is a marketing campaign created by T-Mobile US with Prophet, [1] and advertising company Publicis.It debuted in March 2013, where the company introduced a new streamlined plan structure for new customers which drops contracts, subsidized phones, coverage fees for data, and early termination fees. [2]
Unlimited plans typically cost significantly more than the traditional shared data plans, [2] which is a major reason that carriers have set large boundaries and fees. The limits imposed on unlimited plans are designed to fight against attempts to misuse the network, such as a DDoS attack, but are more commonly reasoned as a method to increase ...
Comparing plans, Verizon offers its unlimited one-phone plan for $75 a month ($25 more than Consumer Cellular), AT&T’s version of this plan is $65.99 a month ($15.99 more), and T-Mobile’s plan ...
The nation's fourth-largest mobile carrier, in an effort to attract a new batch of cost-conscious customers, has announced new daily and monthly plans for its T-Mobile Offers Daily, Monthly Plans ...
T-Mobile's been stirring the pot in recent months, launching an ambitious "Un-carrier" initiative and touting its new unsubsidized strategy. Contrary to popular belief, T-Mobile hasn't been able ...
The phones available for purchase from Aio were seen as typical for a prepaid provider, ranging from $30 feature phones to $50 low-end smartphones to various iPhone models, both at reduced prices for refurbished handsets to $649.99 for the then-new iPhone 5, the standard unsubsidized price. [18] [15]
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