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Trademark law protects a company's goodwill, and helps consumers easily identify the source of the things they purchase. In principle, trademark law, by preventing others from copying a source-identifying mark, reduces the customer's costs of shopping and making purchasing decisions, for it quickly and easily assures a potential customer that this
Fashion law deals with legal issues that impact the fashion industry. [1] Fundamental issues in fashion law include intellectual property , business, and finance, with subcategories ranging from employment and labor law to real estate, international trade, and government regulation.
From 2004 to 2006 the "total production volume for clothing decreased by about 5% each year... [and by] 2006 the European union trade deficit for clothing was at 33.7 billion." [ 4 ] These statistics show that while there are benefits of their advanced design legislation, the economic and external factors still hindered their industry growth in ...
This is especially true with constantly morphing, multinational corporations -- where mergers, acquisitions, complicated marketing structures and brand portfolios make it difficult for a CEO to ...
Co-branding is a marketing strategy that involves strategic alliance of multiple brand names jointly used on a single product or service. [1] Co-branding is an arrangement that associates a single product or service with more than one brand name, or otherwise associates a product with someone other than the principal producer. The typical co ...
Following through on the promise of its name, the All American Clothing Co. conducts every conceivable part of its business in the U.S.A. Founded in response to a former employer's outsourcing ...
Now, firefighters across the nation are using their American-made Heat Straps, and the brothers have grown as a company to make heritage American workwear clothing, made in the U.S.A. with a ...
Apart from professional business attire, American fashion is eclectic and predominantly informal. While Americans' diverse cultural roots are reflected in their clothing, particularly those of recent immigrants, cowboy hats , boots , jeans , and leather motorcycle jackets are emblematic of specifically American styles.