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Cheap Monday is a Swedish clothing label. It was founded in 2004 by Örjan Andersson and Adam Friberg, originally as a second-hand clothing store , in a suburb of Stockholm . The clothes started selling on March 10, 2004, and from the beginning in only one store called Weekday.
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Mudd Jeans (or simply Mudd) is a women's clothing brand marketed to adult and young women, founded by Dick Gilbert, George Fontini, Marty Weisfeld and Joanne Jacobsen in 1995. The brand became popular when they introduced their affordable flare-leg jeans , which was a popular style at the time.
In June 2015, The New York Times reported that J.Crew's women's division was undergoing a slump because of the company's failure to react to two market trends: cheap "fast fashion" and "athleisure" items. [22] In 2016, J.Crew partnered with Nordstrom to begin selling their products in stores and online. [23]
A H&M store in Downtown Montreal. Fast fashion brands produce pieces to get the newest style on the market as soon as possible. [16] They emphasize optimizing certain aspects of the supply chain for the trends to be designed and manufactured quickly and inexpensively and allow the mainstream consumer to buy current clothing styles at a lower price.
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