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Kawaii fashion. Soichi Masubuchi (増淵宗一, Masubuchi Sōichi), in his work Kawaii Syndrome, claims "cute" and "neat" have taken precedence over the former Japanese aesthetics of "beautiful" and "refined". [14] As a cultural phenomenon, cuteness is increasingly accepted in Japan as a part of Japanese culture and national identity.
It is characterized by its merger of cute and aggressive fashion hallmarks like chokers, tennis skirts, leather jackets and boots, flower crowns, distressed denim and pastel colors. Soft grunge reached its peak popularity around 2014, by which time it had been embraced by high fashion designers including Hedi Slimane and Jeremy Scott and been ...
The music video, a psychedelic tribute to Kawaii and Decora culture, was released to YouTube on July 16, 2011, and became a viral hit. [ 1 ] [ 2 ] On 27 July 2012, a limited edition of a 7' LP with Side A: PONPONPON -extended mix- and Side B: Cherry Bon Bon -extended mix- was released (and re-released on January 3, 2013) exclusively for DJs.
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Kyary started as a fashion blogger, and then began her professional career as a model for Harajuku fashion magazines such as Kera! and Zipper. [9]Her stage name combines "Kyari" (acquired in school because she embraced Western culture and seemed "like a foreign girl"); she later added "Pamyu Pamyu" because it sounded cute. [10]
Gyaru (ギャル) pronounced [ɡʲa̠ꜜɾɯ̟ᵝ], is a Japanese fashion subculture for young women, often associated with gaudy fashion styles and dyed hair. [1] The term gyaru is a Japanese transliteration of the English slang word gal.
Vox writer Rebecca Jennings instead referred to the Tumblr aesthetic as a precursor of the subculture, as it lacked the cutesy aspect that would come to define e-girl hair and makeup. [12] Ruby Barry of Heatworld traces the origins of e-girl fashion to 2000s Japanese street fashion, including anime, kawaii and lolita fashion styles. [4]
In Japanese popular culture, a bishōjo (美少女, lit. "beautiful girl"), also romanized as bishojo or bishoujo, is a cute girl character. Bishōjo characters appear ubiquitously in media including manga, anime, and computerized games (especially in the bishojo game genre), and also appear in advertising and as mascots, such as for maid cafés.