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  2. Secondary research - Wikipedia

    en.wikipedia.org/wiki/Secondary_research

    A notable marker of primary research is the inclusion of a "methods" section, where the authors describe how the data was generated. Common examples of secondary research include textbooks, encyclopedias, news articles, review articles, and meta analyses. [2] [3] When conducting secondary research, authors may draw data from published academic ...

  3. Secondary data - Wikipedia

    en.wikipedia.org/wiki/Secondary_data

    Secondary data refers to data that is collected by someone other than the primary user. [1] Common sources of secondary data for social science include censuses, information collected by government departments, organizational records and data that was originally collected for other research purposes. [2]

  4. Business and management research - Wikipedia

    en.wikipedia.org/wiki/Business_and_management...

    Business and management research is a systematic inquiry that helps to solve business problems and contributes to management knowledge. It Is an applied research. Four factors (Easterby-Smith, 2008) combine to make business and management a distinctive focus for research : Transdiscipline approach

  5. Secondary source - Wikipedia

    en.wikipedia.org/wiki/Secondary_source

    Scipione Amati's History of the Kingdom of Woxu (1615), an example of a secondary source. In scholarship, a secondary source [1] [2] is a document or recording that relates or discusses information originally presented elsewhere. A secondary source contrasts with a primary, or original, source of the information being discussed. A primary ...

  6. Exploratory research - Wikipedia

    en.wikipedia.org/wiki/Exploratory_research

    Exploratory research is "the preliminary research to clarify the exact nature of the problem to be solved." It is used to ensure additional research is taken into consideration during an experiment as well as determining research priorities, collecting data and honing in on certain subjects which may be difficult to take note of without exploratory research.

  7. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior.

  8. Research question - Wikipedia

    en.wikipedia.org/wiki/Research_question

    Continuing the research process, the investigator then carries out the research necessary to answer the research question, whether this involves reading secondary sources over a few days for an undergraduate term paper or carrying out primary research over years for a major project. When the research is complete and the researcher knows the ...

  9. Market research - Wikipedia

    en.wikipedia.org/wiki/Market_research

    Market research is a way that producers and the marketplace study the consumer and gather information about the consumers' needs. There are two major types of market research: primary research, which is sub-divided into quantitative and qualitative research, and secondary research. Factors that can be investigated through market research include: