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Wilshire's Analytics Division provides the firm's investment technology products including desktop applications for investment managers. The Wilshire Quantum Series is Wilshire Analytics' family of software for investment accounting, performance measurement, performance attribution, risk management, portfolio optimization, trade order management, and other marketing and client servicing ...
[3] [4] The company initially provided technology industry data and predictive analytics for B2B marketers and sales teams, but as of 2018, provides targeted intent data for marketing and sales. [5] [6] [7] From 2016 to 2018 the Group partnered with Bombora, a provider of B2B demographic and intent-based data. [8]
DAT Freight & Analytics, formerly known as Dial-a-Truck, is a US-based freight exchange service ("load board") and provider of transportation information serving North America. Freight exchange services are used to match material ("loads") that needs to be shipped with over-the-road carriers, which can be hired to move those loads.
MicroStrategy Incorporated, doing business as Strategy, [2] is an American development company that provides business intelligence (BI), mobile software, and cloud-based services. Founded in 1989 by Michael J. Saylor , Sanju Bansal , and Thomas Spahr, the firm develops software to analyze internal and external data in order to make business ...
A chief strategy officer (CSO) is an executive that usually reports to the CEO and has primary responsibility for strategy formulation and management, including developing the corporate vision and strategy, overseeing strategic planning, and leading strategic initiatives, including M&A, transformation, partnerships, and cost reduction.
Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.
Analytics is the "extensive use of data, statistical and quantitative analysis, explanatory and predictive models, and fact-based management to drive decisions and actions." It is a subset of business intelligence , which is a set of technologies and processes that uses data to understand and analyze business performance to drive decision-making .
The Harris Poll is an American market research and analytics company that has been tracking the sentiment, behaviors and motivations of American adults since 1963. In addition to the traditional consulting offered, Harris has developed software data platforms that allow brands to track health and campaign success.