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A brand ambassador (sometimes also called a corporate ambassador) is a person paid by an organization or company to represent its brand in a positive light, helping to increase brand awareness and sales. The brand ambassador is meant to embody the corporate identity in appearance, demeanor, values and ethics. [1]
In 2005, the company expanded its line to include clothing for infants through age 10. In 2006, the company opened Lucky Brand Jeans Kid stores, which exclusively sell their children's clothing. Prior to 2010, most Lucky products were manufactured in the USA.
In 2011, she became the first South African celebrity to launch an online reality show called B*Dazzled. [4] In 2013, she was the first international ambassador for the cosmetic brand Revlon, outside the US. [5] In 2014, she hosted the 2014 MTV Europe Music Awards pre-show, which made her become the first South African to host the pre-ceremony. [6]
They signed LA influencer Chantel Jeffries as their brand ambassador. [26] In August 2017, the online retailer launched a collection with American personality Olivia Culpo . [ 27 ] [ 28 ] In October 2017, PrettyLittleThing launched a collection with American reality television personality and businesswoman Kourtney Kardashian .
Her fame grew exponentially when she married fellow model Lucky Blue Smith in February 2020, about six months after they first met. Since marrying Lucky Blue, the pair have welcomed three kids.
The brand has presented bi-annual collections in Paris each year. According to Vogue Runway, the brand's presence at Paris Fashion Week indicates its growth in the global luxury market. [ 8 ] In February 2022, AMIRI presented a runway show in Los Angeles in collaboration with the contemporary American artist, Wes Lang. [ 9 ]
Bebe Stores, Inc. / b iː b iː / (stylized in all lowercase) [3] is a women's retail brand that was established in 1976. The brand develops and produces a line of women's apparel, accessories, and perfume fragrances, which it markets under the "bebe" or "Bebe Sport" or "Bebe Outlet" names.
Lux Cozi is an Indian brand of men's underwear, [1] part of the Lux Industries Ltd (LIL) group based in Kolkata, West Bengal, India. The brand turnover is estimated to be ₹1000 crores, mostly from rural India. [citation needed] The Lux Innerwear brand was launched by LIL in 1963.