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SM 3.0 is the latest business strategy and development plan of the South Korean entertainment company SM Entertainment.Announced in February 2023, it would focus on integrating various aspects of the company's operations, including music production, content creation, and global distribution, into a cohesive system.
A talent manager (also known as an artist manager, band manager, or music manager) is an individual who guides the professional career of artists within the entertainment industry. The responsibility of a talent manager is to oversee the day-to-day business affairs of an artist. This frequently involves how they advise and counsel talent ...
A promoter works with event production and entertainment industries to promote their productions, including in music and sports. Promoters are individuals or organizations engaged in the business of marketing and promoting live, or pay-per-view and similar, events, such as music concerts, gigs, nightclub performances and raves; sports events; and festivals.
A business plan is a formal written document ... operations management, and marketing, among ... how specific projects relate to the organization's strategic plan.
Direct-to-fan is a business model used by independent musicians, independent music labels, music marketing professionals, promoters, and others in the music industry.Direct-to-fan is also becoming a model used by the broad definition of artists, including comedians, visual artists, and other entertainers looking to build and leverage a fan community throughout their career.
A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals.