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  2. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ] [ 2 ] SEO targets unpaid search traffic (usually referred to as " organic " results) rather than direct traffic, referral traffic, social media traffic, or paid traffic .

  3. How to Conduct a Digital Marketing Audit: The Essential ... - AOL

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    How to Conduct a Digital Marketing Audit: The Essential Checklists for 2025. Anne Burns. January 4, 2025 at 11:57 AM. ... SEO: Check your website’s search engine rankings, ...

  4. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

  5. Checklist - Wikipedia

    en.wikipedia.org/wiki/Checklist

    In general, a checklist is a quality management tool, an aid to completing a complex task correctly and completely. It is an aid to recall, provides a reminder of the correct sequence, and uses the operator's knowledge and skill efficiently to ensure that no critical steps are omitted, even when the operator is under stress or has degraded attention due to fatigue or other distractions, It ...

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  7. Wikipedia:Writing better articles - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Writing_better...

    Articles start with a lead section (WP:CREATELEAD) summarising the most important points of the topic.The lead section is the first part of the article; it comes above the first header, and may contain a lead image which is representative of the topic, and/or an infobox that provides a few key facts, often statistical, such as dates and measurements.