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  2. Press release - Wikipedia

    en.wikipedia.org/wiki/Press_release

    Thus, resulting in the information or announcement becoming public knowledge. An alternative model is the self-distributed press release. In this approach, press releases are either sent directly to local newspapers or to free and paid distribution services. The distribution service then provides the content, as-is, to their media outlets for ...

  3. Jaguar's rebranding rollout was either a 'brilliant' way to ...

    www.aol.com/news/jaguars-rebranding-rollout...

    Christos Joannides, the founder and creative director of the luxury branding agency Flat 6 Concepts in Los Angeles, told Business Insider that Jaguar's initial rebranding announcement did too much ...

  4. Rebranding - Wikipedia

    en.wikipedia.org/wiki/Rebranding

    Rebranding is a marketing strategy in which a new name, term, symbol, design, concept or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors, competitors, and other stakeholders. [1]

  5. Rebadging - Wikipedia

    en.wikipedia.org/wiki/Rebadging

    In the automotive industry, rebadging is a form of market segmentation used by automobile manufacturers around the world. To allow for product differentiation without designing or engineering a new model or brand (at high cost or risk), a manufacturer creates a distinct automobile by applying a new "badge" or trademark (brand, logo, or manufacturer's name/make/marque) to an existing product line.

  6. Looker Studio - Wikipedia

    en.wikipedia.org/wiki/Looker_Studio

    In Looker Studio, users have the option to create a report from scratch or to use a report template from the Looker Studio Report Gallery. [6] Similar to templates available on other Google applications, these templates are created to make it easier for users to build their reports while still allowing for customization of design elements and other alterations. [6]

  7. Excite (web portal) - Wikipedia

    en.wikipedia.org/wiki/Excite_(web_portal)

    On September 21, 2000, after stock value had dropped 90%, George Bell announced plans to step down as CEO within six months. On April 23, 2001, Excite@Home announced Patti S. Hart, the former CEO of Telocity, would become its third CEO in three years. In the same announcement, George Bell resigned and left the company completely.

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