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Ariel is a British brand of laundry detergent owned by Procter & Gamble and developed by the European Technology Centre in Belgium. [ 1 ] [ 2 ] [ 3 ] The enzymes for the detergent are provided by Novozymes .
Annette's Perfect Cleanser Company – was a 1930s era firm which manufactured a dry powder which was useful for removing spots and stains from clothing; Ariel (detergent) Biz (detergent) Bold (detergent) Breeze detergent; Cheer (brand) Cold Power; Colour Catcher; Dash (detergent) Daz (laundry detergent) Didi Seven; Dreft; Fresh Start ...
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Detergent pods cost significantly more than liquid detergent for equivalent laundry loads. [5] [6] MonoSol is one of the companies that develops the water-soluble film used for laundry and dishwasher detergent packs, used by brands including Tide, with roughly US$250 million in annual sales and controlling around 90-percent of the market. [7]
Persil's main competitor, Ariel, had recently introduced Ariel Ultra, the first of the "super compacts" — washing powders equipped with chemical catalysts which (according to the advertising) cleaned better than ever, with less powder. Given Ariel Ultra's success, and with Persil Micro System lagging, Unilever needed a new super-compact ...
Laundry detergent is a type of detergent (cleaning agent) used for cleaning dirty laundry (clothes). Laundry detergent is manufactured in powder ( washing powder ) and liquid form. While powdered and liquid detergents hold roughly equal share of the worldwide laundry detergent market in terms of value , powdered detergents are sold twice as ...