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Flappers were a subculture of young Western women prominent after the First World War and through the 1920s who wore short skirts (knee height was considered short during that period), bobbed their hair, listened to jazz, and flaunted their disdain for prevailing codes of decent behavior.
The term flapper, initially described young, working-class women but overtime it was used to describe any young women who challenged the social standards. [11] Zelda Fitzgerald , the wife of Modernist author F. Scott Fitzgerald , a writer and socialite, became a popular figure. [ 12 ]
Young flappers took to these styles of underwear due to the ability to move more freely and the increased comfort when dancing to the high tempo jazz music. During the mid-1920s, all-in-one lingerie became popular. For the first time in centuries, women's legs were seen with hemlines rising to the knee and dresses becoming more fitted.
Articles relating to flappers and their depictions, a subculture of young Western women in the 1920s who wore short skirts (knee height was considered short during that period), bobbed their hair, listened to jazz, and flaunted their disdain for what was then considered acceptable behavior.
Immortalized in movies and magazine covers, young women's fashions of the 1920s set both a trend and social statement, a breaking-off from the rigid Victorian way of life. These young, rebellious, middle-class women, labeled 'flappers' by older generations, did away with the corset and donned slinky knee-length dresses, which exposed their legs ...
The '20s — particularly the late '20s — were the age of the flapper, a label for women who sported the new, corset-free styles. The idea of the liberated "new woman" was a reflection of their ...
Lois Bancroft Long (December 15, 1901 – July 29, 1974) was an American writer for The New Yorker during the 1920s. She was known under the pseudonym "Lipstick" and as the epitome of a flapper. She was born on December 15, 1901, in Stamford, Connecticut, the oldest of three children of Frances Bancroft and William J. Long.
[6] Once the footage was released, the women's walk was seen as a protest for equality and sparked discussion throughout the nation. The targeting of women in tobacco advertising led to higher rates of smoking among women. In 1923 women only purchased 5% of cigarettes sold; in 1929 that percentage increased to 12%, in 1935 to 18.1%, peaking in ...