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It began publishing Essence magazine in May 1970. [4] [5] Lewis and Smith called the publication a "lifestyle magazine directed at upscale African American women". They recognized that black women were an overlooked demographic and saw Essence as an opportunity to capitalize on a virtually untouched market of black women readers. [2]
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Marcia Ann Gillespie (born 10 July 1944) is an African-American magazine editor, writer, professor, media and management consultant, and racial and gender justice activist. [1] She previously served as editor-in-chief of Essence magazine and Ms. magazine. [2]
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