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Fisher-Price, Inc. is an American company that produces educational toys for infants, toddlers and preschoolers, headquartered in East Aurora, New York. It was founded in 1930 during the Great Depression by Herman Fisher, Irving Price, Helen Schelle and Margaret Evans Price. Fisher-Price has been a wholly owned subsidiary of Mattel since 1993.
In 2007, Fisher-Price produced the Little People A to Z learning zoo. This production introduced animals to the Little People family. The A to Z learning zoo includes 26 animals that each begin with a different letter of the alphabet. This interactive play mat allows children to learn the alphabet, recognize letters, and learn facts about animals.
Pixter was among the first portable handheld touch screen drawing toys for children invented by Rehco, LLC and marketed by Fisher Price from 2000 through 2007. Pixter was pre-programmed with fun content and repeatable play.
Fisher-Price: Great Adventures: Pirate Ship (1996) Fisher-Price: Great Adventures: Wild Western Town (1997) Fisher-Price: Big Action Garage (1998) Fisher-Price: Big Action Construction (1998) Fisher-Price: Little People Christmas Activity Center (1999) Fisher-Price: Time to Play Dollhouse (1999) Fisher-Price: Time to Play Pet Shop (1998) Fisher ...
The Thomas brand of wooden trains continues to this day and are released by Mattel's Fisher-Price subdivision. The line was also rebranded as "Thomas & Friends Wood" from 2017 to 2021, but reverted to the original "Wooden Railway" branding in 2022 following poor reception and sales.
The Kid Tough FP3 Player was a portable media player designed by Fisher-Price as an educational learning device for preschool children. [1] It had similar features and functionalities as adult portable media players, promoting digital literacy in young children. The FP3 Player™ also included an online store to download music and stories that ...
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In 2006, two playsets called Train Yard Set and Working Hard Set were introduced. These were much bigger than other playsets, being more than 1×1 meters. Original sets were less than 30×30 centimeters. In 2010, Take-Along was bought by Mattel and became a Fisher-Price line, and renamed Take-n-Play. New characters were released and the old ...