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  2. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    Color psychology is the study of colors and hues as a determinant of human behavior. ... Color meaning is either based in learned meaning or biologically innate meaning.

  3. Unique hues - Wikipedia

    en.wikipedia.org/wiki/Unique_hues

    Unique hue is a term used in perceptual psychology of color vision and generally applied to the purest hues of blue, green, yellow and red. The proponents of the opponent process theory believe that these hues cannot be described as a mixture of other hues, and are therefore pure, whereas all other hues are composite. [1]

  4. Blue - Wikipedia

    en.wikipedia.org/wiki/Blue

    Hues of blue include indigo and ultramarine, closer to violet; pure blue, without any mixture of other colours; Azure, which is a lighter shade of blue, similar to the colour of the sky; Cyan, which is midway in the spectrum between blue and green, and the other blue-greens such as turquoise, teal, and aquamarine.

  5. Color symbolism - Wikipedia

    en.wikipedia.org/wiki/Color_symbolism

    Color symbolism in art, literature, and anthropology is the use of color as a symbol in various cultures and in storytelling. There is great diversity in the use of colors and their associations between cultures [ 1 ] and even within the same culture in different time periods. [ 2 ]

  6. True Colors (personality) - Wikipedia

    en.wikipedia.org/wiki/True_Colors_(personality)

    True Colors is a personality profiling system created by Don Lowry in 1978. [1] It was originally created to categorize at risk youth [2] into four basic learning styles using the colors blue, orange, gold and green to identify the strengths and challenges of these core personality types.

  7. Color theory - Wikipedia

    en.wikipedia.org/wiki/Color_theory

    Color theory, or more specifically traditional color theory, is a historical body of knowledge describing the behavior of colors, namely in color mixing, color contrast effects, color harmony, color schemes and color symbolism. [1] Modern color theory is generally referred to as color science.

  8. Color preferences - Wikipedia

    en.wikipedia.org/wiki/Color_preferences

    In the West, the color black symbolizes mourning and sadness, red symbolizes anger and violence, white symbolizes purity and peace, and yellow symbolizes joy and luck (other colors lack a consistent meaning). From a recent study, it was discussed that associative learning is the process where an individual develops color preferences. In ...

  9. Blue in culture - Wikipedia

    en.wikipedia.org/wiki/Blue_in_culture

    Blue was a latecomer among colors used in art and decoration, as well as language and literature. [7] [verification needed] Reds, blacks, browns, and ochres are found in cave paintings from the Upper Paleolithic period, but not blue. Blue was also not used for dyeing fabric until long after red, ochre, pink and purple.