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  2. Rating scale - Wikipedia

    en.wikipedia.org/wiki/Rating_scale

    A rating scale is a set of categories designed to obtain information about a quantitative or a qualitative attribute. In the social sciences , particularly psychology , common examples are the Likert response scale and 0-10 rating scales, where a person selects the number that reflecting the perceived quality of a product .

  3. Likert scale - Wikipedia

    en.wikipedia.org/wiki/Likert_scale

    It is when a Likert scale is symmetric and equidistant that it will behave more like an interval-level measurement. So while a Likert scale is indeed ordinal, if well presented it may nevertheless approximate an interval-level measurement. This can be beneficial since, if it was treated just as an ordinal scale, then some valuable information ...

  4. Questionnaire construction - Wikipedia

    en.wikipedia.org/wiki/Questionnaire_construction

    One very frequently-used rating scale is a Likert scale. Usually, for clarity and efficiency, a single set of anchors is presented for multiple rating scales in a questionnaire. Collectively, a statement or question with an accompanying rating scale is referred to as an item. When multiple items measure the same variable in a reliable and valid ...

  5. Choice modelling - Wikipedia

    en.wikipedia.org/wiki/Choice_modelling

    The MNL model converts the observed choice frequencies (being estimated probabilities, on a ratio scale) into utility estimates (on an interval scale) via the logistic function. The utility (value) associated with every attribute level can be estimated, thus allowing the analyst to construct the total utility of any possible configuration (in ...

  6. Glossary of clinical research - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_clinical_research

    The extent to which a variable (e.g. a rating scale) measures what it is supposed to measure. (ICH E9) Contract A written, dated, and signed agreement between two or more involved parties that sets out any arrangements on delegation and distribution of tasks and obligations and, if appropriate, on financial matters.

  7. Husky Throws Cutest Toddler-Style Tantrum When Dad Turns off ...

    www.aol.com/husky-throws-cutest-toddler-style...

    Nobody likes having their favorite TV show interrupted, and that includes this very chatty Siberian Husky named Blue. Blue and his spare human (AKA Dad) were snuggled up in bed watching the ...

  8. US retailers aim to cash in on Cyber Monday with steep online ...

    www.aol.com/news/us-retailers-aim-cash-cyber...

    (Reuters) -After lackluster spending at U.S. stores on a deals-heavy Black Friday, retailers are pulling out all the stops with steep promotions and discounts on their websites and apps to entice ...

  9. Feeling thermometer - Wikipedia

    en.wikipedia.org/wiki/Feeling_thermometer

    A feeling thermometer, also known as a thermometer scale, is a type of visual analog scale that allows respondents to rank their views of a given subject on a scale from "cold" (indicating disapproval) to "hot" (indicating approval), analogous to the temperature scale of a real thermometer.

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