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Web tracking is the practice by which operators of websites and third parties collect, store and share information about visitors' activities on the World Wide Web.Analysis of a user's behaviour may be used to provide content that enables the operator to infer their preferences and may be of interest to various parties, such as advertisers.
The emergence of search engine spiders and robots in the late 1990s, along with web proxies and dynamically assigned IP addresses for large companies and ISPs, made it more difficult to identify unique human visitors to a website. Log analyzers responded by tracking visits by cookies, and by ignoring requests from known spiders. [citation needed]
These figures do not reflect the number of unique visitors a page has received. [1] The pageview stats tool is available from any page, in two ways: 1) Click "Page information" under "Tools" in the sidebar and then "Page view statistics" at the bottom. 2) Click the history tab and then "Pageviews" near the top.
Google Analytics provides an SDK that allows gathering usage data from iOS and Android apps, known as Google Analytics for Mobile Apps. [5] Google Analytics has undergone many updates since its inception and is currently on its 4th iteration—GA4. [6] GA4 is the default Google Analytics installation and is the renamed version for the (App ...
Website monitoring allows interested parties to track the health of a website or web application. A software program can periodically check to see if a website is down, if broken links exist, or if errors have occurred on specific pages. For example, a web developer who hosts and maintains a website for a customer may want to be notified ...
A web counter or hit counter is a publicly displayed running tally of the number of visits a webpage has received. Web counters are usually displayed as an inline digital image or in plain text. Image rendering of digits may use a variety of fonts and styles, with a classic design imitating the wheels of an odometer. Web counters were often ...
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