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Freshpet was the first to distribute pet food in the fresh and refrigerated category across North America. After a 2007 crisis of wet and dried dog food tainted by melamine, Freshpet's uncontaminated fresh food products experienced rapid growth in the number of stores carrying them. [14] [15]
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Freshpet dog food is being recalled due to potential salmonella contamination. It is sold at Walmart, Target and other retailers in 12 states and Puerto Rico.
Freshpet Inc. voluntarily recalled a specific lot of 4.5-lb bags of Select Fresh From the Kitchen Home Cooked Chicken Recipe over potential salmonella contamination.
Coupons can be used to research the price sensitivity of different groups of buyers (by sending out coupons with different dollar values to different groups). Time, location and sizes (e.g. five pound vs. 20 pound bag) [12] affect prices; coupons are part of the marketing mix. [13] So is knowing about the customer. [14] [12]
Simmons Foods made some changes at the end of 2021 shutting down operations for dry dog food and treats in Siloam Springs, Arkansas to focus on their more profitable canned and wet pet food operations. [citation needed] In January 2022, the company announced $100M expansion at its Van Buren site. The development will provide facilities for ...
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