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In August 2021, YouTube began piloting a second subscription tier, "YouTube Premium Lite" in European markets such as Belgium, Denmark, Finland, Luxembourg, Norway and Sweden, at a price point of €6.99. It contained only the ad-free viewing benefit. [29] YouTube discontinued the Premium Lite plan in October 2023. [30]
YouTube has raised the price for YouTube Premium, its subscription service for ad-free viewing, and YouTube Music Premium for new and current subscribers in the U.S. The new price of an individual ...
The YouTube Premium plan would cost $13.99 a month in the U.S., up $2 from before, according to the company's website on Thursday. Members who subscribed five years ago, including those who signed ...
The service's benefits continued to be available as part of the existing YouTube Premium service and to Google Play Music All Access subscribers. The YouTube Music subscription was priced in line with its competitors at US$9.99 per-month; the price of YouTube Premium was concurrently increased to $11.99 for new subscribers. [5] [6]
You’ll find an overwhelming amount of podcasts, lectures, and music playlists in my recommendations — and yes, I keep my phone screen lit 24/7. Naturally, the YouTube Premium ad came for me.
[53] [54] YouTube developed its own chip, called "Argos", to help with encoding higher resolution videos in 2021. [55] In April 2023, YouTube began offering some videos in an enhanced bitrate "1080p Premium" option for YouTube Premium subscribers on iOS. [56] In August 2023, the feature became available to subscribers on desktop platforms. [57]
YouTube may take a cue from Amazon and Apple in letting you put all your streaming services in one place. The Information sources say YouTube has spent the past several months talking to "several ...
Update: YouTube officially announced the changes here, confirming its Music Premium service will launch May 22nd at a $10 per month price. Google Play Music subscribers will get access as part of ...