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The Lego Technic (known as the Expert Builder) series is launched. Lego Town is launched. Lego Boats is launched. Kjeld Kirk Kristiansen joins the Lego Group management. Duplo people are introduced. 1978: Lego introduces the minifigure with movable limbs and hands that can grasp utensils. This was the company's second most important design ...
A model of St Paul's Cathedral in London can be seen in Lego land Windsor. It is made of thousands of Lego bricks. The rotating model of the London Eye in the background is also made of Lego bricks. In the late 1990s the Lego Group brought out a series of new and specialized ranges aimed at particular demographics.
Lego Games launched in 2009, was a series of Lego-themed board games designed by Cephas Howard and Reiner Knizia [117] [118] in which the players usually build the playing board out of Lego bricks and then play with Lego-style players. Examples of the games include "Minotaurus", in which players roll dice to move characters within a brick-build ...
The Lego Group has also built several amusement parks around the world, each known as Legoland, and operates numerous retail stores. The company was founded in 1932, by Ole Kirk Christiansen. [7] The name Lego is derived from the Danish phrase leg godt, meaning "play well".
In 2020, Lego launched its adult-focused category, which boasts big (and more expensive) sets. Think Harry Potter’s Gringotts building , $700 Titanic replicas, and a $500 set of a town from The ...
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In order to sell more products, he made the decision to produce cheap wooden products, including wooden toys. With the business slipping into bankruptcy, he refused to stop producing toys when his siblings requested this as part of a bailout loan. [9] He decided to officially found an unnamed company (later to become Lego) in 1932. [10] [11]
It made roughly a third of all the resin used in its bricks through a mix of fossil fuel and renewable or recycled materials, bringing the company one step closer to its 2032 goal of making all of ...